Let it Dough SEO Service Proposal

Paid advertising and conversion optimization

Meta (Facebook) Advertising Setup and Management

• Meta Business Manager account setup
• Audience creation and management (including lookalike audiences)
• Initial ad campaign setup and optimization

Campaign-Specific Landing Page

• Design and development of one custom landing page for advertising campaigns
• A/B testing setup for the landing page to optimize conversions

SEO Optimization

Making it Easy to Find You on Google Maps (Local SEO)

We'll make sure your Google My Business profile is optimized, complete and accurate, with:

• Optimize Google My Business listing
• Encourage and manage customer reviews
• Create location-specific content
• Important keywords that people search for.

This will help people find you easily when they search on Google Maps. We'll also build local citations on relevant directories to boost your visibility in local search results.

Keyword Research and Optimization

• Identify and target relevant keywords for the Dubai donut market
  • Target keywords like "best donuts in Dubai", "gourmet donuts", "unique donut flavors"
• Optimize website content, meta tags, and headers for these keywords

Optimizing Your Website (On-Page Optimization)

We'll make sure each page on your website is optimized and easy for Google to understand and the human searching on google to find, including:

• Improve website structure and navigation
• Optimize product pages for individual donut flavors
• Create unique, engaging content for each page

This will help your website rank higher in search results.

Creating Helpful Content (Content Marketing)

We'll create interesting and informative content that engages, sells and sometimes answers your potential clients' questions, such as:

• Let it Dough vs. Other Dubai Donut Shops: A Flavor Adventure
• Artisanal vs. Mass-Produced Donuts: What's the Difference?
• "Donut of the Week" feature
• Why Gourmet Donuts Are Worth Every Dirham
• The Let it Dough Difference: Our Commitment to Quality and Creativity

This will attract potential clients to your website and show them that you're the expert in your area.

Technical Tune-Up (Technical SEO)

We'll make sure your website is technically sound and follows the best practices for SEO:

• Fast loading speed so visitors don't have to wait.   
• Special code that helps Google understand your content.   
• A website that looks great and works well on any device (mobile responsive).   
• A website architecture that is easy for Google to navigate for improved search engine crawlability and user experience..   

This will help your website perform its best and get seen by more people.

Expected Outcomes

• Improved search engine rankings for target keywords
• Increased organic traffic to the website
• Higher engagement on social media platforms
• Growth in direct online orders
• Enhanced brand awareness in the Dubai market